90.5 WESA’s Business Guild
The WESA Business Guild is a way for businesses small and large to support WESA’s mission and service to Pittsburgh year-round.
Your support of WESA through the Business Guild not only helps sustain our programming and local news coverage, it also leverages the reach of our radio station to give your businesses exposure to an important and appreciative audience.
Unlike traditional public radio underwriting on WESA, which often promotes a product or service, Business Guild announcements are shorter and focused on letting Pittsburghers know you support the station. On-air copy is 10-seconds long and follows a simple format. Here are some samples:
Smith and Company on the North Side is a WESA Business Guild Supporter. Smith and company accountants, tax services, financial planning.
Jones Architecture supports WESA as a member of the Business Guild. Jones Architecture. Commercial and residential design and interior solutions.
Black and Goldman Attorneys at Law is a WESA Business Guild Supporter. Black and Goldman. Legal services supporting small business in Pittsburgh.
There are three tiers of Business Guild support to fit your business’ budget: Bronze, Silver, and Gold. Each level has benefits that includes weekly on-air and on-line acknowledgements. You can make your investment all at once or sign up as a monthly sustaining Business Guild Member.
Click here to sign-up online or contact Elsa Heffernan for more information.
Click here to see a list of current WESA Business Guild Members.
Bronze Level
$250 per month/$3,000 annually
One 10-second weekly acknowledgement (total 52)
Weekday 6 a.m. - 8 p.m. and/or Weekend 7 a.m. - 6 p.m.
Ten welcome acknowledgments in first month as part of a 20-second promo with up to two other Business Guild Supporters (category exclusive)
Welcome acknowledgment with your logo in the WESA Sunday newsletter
Logo on WESA Business Guild page at WESA.fm
Two tickets to annual Business Guild thank you party in late Fall
Silver Level
$500 per month/$6,000 annually
Two 10-second weekly acknowledgements (total 104)
One weekday 6 a.m. - 8 p.m.
One weekend 7 a.m. - 6 p.m.
Ten welcome acknowledgments in first month as part of a 20-second promo with up to two other Business Guild supporters (category exclusive)
Welcome acknowledgment with logo in the WESA Sunday newsletter
Logo on WESA Business Guild page at WESA.fm
Two tickets to annual Business Guild thank you party in late Fall
2.5% discount on traditional underwriting announcements and packages
Gold Level
$1,000 per month/ $12,000 annually
Four 10-second weekly acknowledgements (total 208)
Two weekday 6 a.m. - 8 p.m.
Two weekends 7 a.m. - 6 p.m.
Ten welcome acknowledgments in first month as part of a 20-second promo with up to two other business members (category exclusive)
Logo/acknowledgement on WESA.fm home page in rotation with other Gold Business Guild supporters
Welcome acknowledgment with logo in WESA Sunday newsletter
Logo on WESA Business Guild page at WESA.fm
Four tickets to annual Business Guild thank you party in late Fall
5% discount on traditional underwriting announcements and packages
Here are samples of the “welcome” copy that airs in the first month of your support:
90.5 WESA welcomes its newest members of the Business Guild. Black and Goldman Attorneys at Law… Jones Architecture… and Smith and Company. They encourage you to support WESA’s mission and service to Pittsburgh with an individual or business contribution of your own. More information at WESA.fm.
90.5 WESA thanks its newest members of the Business Guild for their financial support… Jones Architecture… Black and Goldman Attorneys at Law… and Smith and Company. They encourage you to support WESA as well! More information about individual giving or the Business Guild is at WESA.fm.
Click here to sign-up online or contact Elsa Heffernan (412-697-2929) for more information.
Click here to see a list of current WESA Business Guild Members.